Dialogue | Platform

Raw data

Search millions of conversations

Thousands of real comments, posts, and threads from YouTube channels, Reddit communities, and beyond. Structured, deduplicated, and tagged with emotional register, life stage, and product references. Searchable in our platform and via our API.

API

SQL

Browse

// GET /v1/comments?topic=pension_anxiety&life_stage=pre_retirement
{
  "total": 24817,
  "window": "last_90d",
  "sentiment": { "pos": 0.29, "neg": 0.61 },
  "sample": [
    { "src": "reddit", "week": 3, "phrase": "no idea if I have enough" },
    { "src": "youtube", "week": 9, "phrase": "terrified of running out" }
  ]
}

AI assistant

Ask the data in plain English.

A research assistant trained on the corpus. It runs the queries, surfaces the quotes, and explains what it found, with sources you can click through to.

M

What does the pre-retirement segment say about pensions, and what's their dominant emotional register?

Pre-retirement is the most anxiety-driven segment in the corpus. The dominant fear is not having enough — specifically, not knowing what "enough" looks like.

The clearest signal: 61% of pre-retirement pension comments express anxiety or fear. Only 12% express confidence or relief.

M

Pull the 10 most-cited quotes for each.

Analysis

Analysis done for you.

Pre-built analyses across every dimension of the consumer conversation. Life stage breakdowns, emotional register trends, product perception by segment, and behavioural signal mapping across the full corpus.

Life event × emotional register

Asset audit

Optimise your messaging.

Drop in a landing page, email, ad, or product brief. The platform compares it against how real consumers describe their financial products and rewrites it in the language that actually resonates.

vantage-wealth.co.uk

Retirement planning, simplified

Secure your financial future.

Expert guidance for every stage of your investment journey.

Suggestion

"Know your money lasts as long as you do."

Why: Pre-retirement consumers use "run out of money" 6× more than "financial future". It's the #1 anxiety phrase in the pension planning segment.

Alerts & monitoring

Know when the conversation shifts.

Set watches on products, brands, life events, or emerging narratives. The platform alerts you when sentiment moves, volume spikes, or a new theme emerges in the consumer conversation.

Your watches Live

↑

Mention volume up +182% for "mortgage protection"

Last 7 days · driven by 3 TikTok creators · 412 new comments

↓

Pension confidence sentiment -9pts in UK conversation

Last 14 days · supply concerns now 22% of mentions, up from 8%

!

New theme emerging: "pension and redundancy"